English Corner

Authentic marketing, the way to the digital consumer

10 ianuarie 2017 | Articol de: Elena Badea - Marketing Strategy Consultant
Traditional marketing often proves ineffective and requires its integration with digital marketing.

There are some questions which marketers put themselves every day in marketing departments. Their torment is understandable given the changes technology has brought into our personal and professional life in recent years. Is there a gap between marketing and consumer? How long will traditional marketing still work? What channels can we use to communicate effectively […]

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Mitiska Reim continues European expansion

28 septembrie 2016 |
Mitiska REIM has today announced its continued expansion in Europe

Mitiska REIM, the leading specialist investor in European retail parks, has today announced its continued expansion in Europe, through its entry into the Spanish market with the acquisition of Portal Mediterraneo retail park in Vinaroz (approx. 200 km south of Barcelona). In addition, Mitiska REIM has announced the appointment of Christophe Mouton as Head of […]

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New York Times bestselling author in Bucharest

18 aprilie 2016 |
Ron Kaufman: Autorul bestseller-ului Cultura Serviciilor Superioare - la București

Ron Kaufman, the author of the New York Times bestseller Uplifting Service and 14 other books on service, business and inspiration is coming to Bucharest on June 10 2016. During Ron’s travel in Bucharest he would be hosting a workshop for business leaders of Romania. The workshop would be happening on June 10, 2016 at […]

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Radu Stănescu: Open communication with clients, the best tactic in launching new products

31 martie 2016 |
Radu Stănescu: Open communication with clients, the best tactic in launching new products

The 1tedjob.com platform, is a virtual recruiting space for companies and candidates. The novelty it brings in the Romanian HR market is the capacity of this website, through its elaborate recruitment instruments, to facilitate the hiring process for both companies and potential employees. We have spoken with Radu Stanescu, the founder of this platform, about […]

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Productivity – To Have or Have Not?

30 decembrie 2015 | Articol de: Eugeniu D. MIHAI, Business Development Manager – Wave Division Group
Umorul este excelent in afaceri

I have been recently asked to share my perspective on why some people are more productive than others, or why the same person can have various levels of productivity. And most of all, how can a manager maximize the productivity of his /her people, in a sustainable way? In all honesty, I have found that […]

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Best practices to boost your daily productivity

19 noiembrie 2015 |
best practices to boost your productivity

Many people live under the impression that punching in as many hours per day as possible is the proof that they are being very productive. Simple mathematical calculus can be used to prove that long hours have nothing to do with that,, on the contrary, a busy schedule can hold you back from giving the […]

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Is MBA the best education for career advancement?

29 octombrie 2015 |

2015 is the most optimistic year for the MBA job market according to both business schools and employers. A number of recent studies – most notably the Graduate Management Admission Council (GMAC) 2015 Prospective Student Report – indicate that MBA education has established itself as the go-to place for prospective students who wish to progress their […]

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HR in Shared Services & Outsourcing Forum 2015

27 octombrie 2015 |
HR in Shared Services & Outsourcing Forum 2015

 The first event exclusively dedicated to HR in Shared Services & Outsourcing Industry The English business magazine The Diplomat–Bucharest organizes HR in Shared Services & Outsourcing Forum 2015, the first event exclusively dedicated to HR in Shared Services & Outsourcing Industry in Romania, on October 28, 2015, at InterContinental Hotel Bucharest, Ronda hall. Romania’s Shared […]

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Suzan Claesen (CrowdyHouse): Stores should learn to offer the client an experience, not just products

15 octombrie 2015 |

by Olivia Vereha This article is part of a series of interviews with successful entrepreneurs in Europe and not only, series meant to help you by revealing as many things as possible about the strategies, tactics and management ideas drawn from founding stories about companies which managed to build a path, through innovation and dedication. #startupseries ”CrowdyHouse […]

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One Great Success Step for Small and medium businesses

12 octombrie 2015 | Articol de: Ajay Rathore, PR & Communication Manager Customer Focus and Elena Calin, Coach & Service Culture Consultant, Customer Focus
One Great Success Step for Small and medium businesses

Nowadays there are many SMEs out there which are working hard day and night to compete in this market and to deliver the best products to their customers. But in today’s world it is very difficult to have the best product in your catalogue, when there are so many providers coming with so many new […]

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On entrepreneurship and the sharing economy with JustPark founder Anthony Eskinazi and CEO Alex Stephany (Interview)

14 septembrie 2015 | Articol de: Olivia Vereha
Alex Stephany (left) and Anthony Eskinazi (right)

We invite you to read the first material in a series of interviews with successful entrepreneurs in Europe and not only, series meant to reveal as many things as possible about the strategies, tactics and management ideas drawn from founding stories about companies which managed to build a path, through innovation and dedication.   JustPark […]

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Boost Your Happiness by Saying Thank You-the Right Way

6 iulie 2015 |

by Ph.D. Dr. Geil Browning, Emergenetics International Saying thank you isn’t just the right thing to do. It’s also a boon to your well-being. Brain studies suggest that the capacity to experience positive emotions may be fundamental to human flourishing. Shawn Achor, a leading speaker on positive psychology, focuses on the idea of positivity in the […]

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Graeme Kirkup: “If I tell you something, it is true to me. But if you discover it, it becomes true to you”

31 mai 2015 |

by Rodica Nicolae, editor-in-chief Graeme Kirkup, Director of Sales and Marketing, Business Today Simulations, Johannesburg Area, South Africa, is a trainer and a consultant for Interact. He has 22 years experience in building and managing teams in an international sales and marketing environment across various industry sectors. Possess solid qualifications and the required experience to […]

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How to Turn Your Big Idea Into a Reality

5 ianuarie 2015 |

by Ph. D. Dr. Geil Browning, Emergenetics International Have you tried scoring a ticket to a TED or TEDx event in your area? If so, you’ll agree with me that it’s virtually impossible to do; they sell out in minutes all across the country. And to think, these fantastic events are really just three hour storytelling […]

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Attention Leaders: Embracing Your Softer Side Makes You Stronger!

8 decembrie 2014 |

de Ph.D. Dr. Geil Browning, Emergenetics International More women in the workplace boosts empathy and flexibility, too. Women now make up 50 percent of America’s workforce. More women than men graduate from college and earn advanced degrees. As a woman who started a business and got a Ph.D. while raising three sons, this shift is […]

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Organizational Dependency

29 septembrie 2014 |

by Alain Cardon, MCC On the subject of dependency in relationships, people generally refer to the least powerful person as the one who is dependent on the other. Indeed, we generally like to allot traits to one or another person in a system when the trait could just as easily be attributed to the whole […]

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8 Things Great Leaders Say in Times of Tumultuous Change

29 septembrie 2014 |

by Ph.D. Dr. Geil Browning, Emergenetics International The more you Tailor your communication to the different ways people receive information, the more it will resonate. Change is one of the few certainties an entrepreneur can count on in business. It comes in many different forms whether hiring a new employee or moving to a new […]

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3 Ways to Push Your Team to Be More Productive and Not Be a Tyrant

12 iulie 2014 |

by Ph.D. Dr. Geil Browning, Emergenetics International Finding the right way to speak to your employees can make all the difference. As a leader, focusing on your own productivity will only get you so far. You can’t reach audacious goals if you don’t harness the innate talent of your team. So once you’ve taken the […]

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Want to Change Your Company? One Thing Matters More Than Anything Else

31 martie 2014 |
change company

by Ph.D. Dr. Geil Browning, Emergenetics International Here’s how to manage your team through turbulent flux. The final in a seven-part series on leadership communication. The only thing that stays constant in business is change. This is perhaps more true today as companies of every size and in every industry continue to navigate tumultuous economic […]

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4 Ways to Assert Yourself (Effectively)

10 martie 2014 |
assert

by Ph.D. Dr. Geil Browning, Emergenetics International You’ll get better results if you understand and calibrate your assertiveness style. The sixth in a multi-part series on leadership communication. TI recently had a conversation with Eric, a manager at a large manufacturing company in the Midwest. Normally a very peacekeeping, congenial person, he told me how, […]

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