Tag: interaction

Millennials transform the B2B purchases, from agriculture to IT

10 septembrie 2018 | Articol de: Elena Badea, Managing Director, Valoria Business Solutions
Millennials transform the B2B purchases, from agriculture to IT

Currently, 50% of the globe population is under 30 years of age. It is the youngest population segment in the history of humanity. According to the World Economic Forum Global Shapers Survey made on more than 30,000 young people aged under 30, from 186 countries, Millennials consider the entrepreneurial ecosystem as the most important factor […]

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Content strategy as a bridge between marketing and sales

15 februarie 2018 | Articol de: Gabriela Streza, Business Development Director, Valoria
Content strategy as a bridge between marketing and sales

The growing need to integrate sales and marketing functions with companies has been long discussed within companies. Customers expect an excellent experience at all contact points with the company and throughout the purchase process, and 60% -70% of this process is online. This makes it increasingly difficult to divide the different stages of the client’s […]

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