Tag: merketing strategy

Customer centricity the apple of discord between executives

17 septembrie 2018 | Articol de: Constantin Măgdălina, Emerging Trends & Technologies Expert
Customer centricity the apple of discord between executives

What the client wants, the executives must implement – so it seems to be the commercial relationship nowadays. Empowered with decision-making within the company, executives are guided by customer feedback. The disintermediation that the internet and technology have generated has given customers the power to choose, and the information asymmetry that once was for the […]

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